Monday, March 22, 2021
Being Connected Every-time and Everywhere
Monday, March 8, 2021
Usability Study on YouTube~
Like carpark coupons, MediaCorp artists like Zoe Tay, Lee Nan Xing which were known as <UNBEATABLES> have been replaced by You-tubers and YouTube Channels.
My two kids (aged 8 and 10) are
fans of Tan Jian Hao, Sis vs Bro (Karina and Ronald Calor), PinkFong (with
their famous BabyShark). I have been converted….literally when my YouTube
playlist recommendations are plastered with my kids’ preferences. YouTube must
be really easy to use, even toddlers in Food courts and MRT also know how to
use them… that spurred my interest to learn more on this video streaming
platform.
When I found this paper that was
done up in 2017, it looked at ease of use, usefulness and satisfaction of users
with combination of recording videos, mouse and keyboard heat map. There were
observed difficulties in using it at the first moment but users would be able
to get the hang of it rather easily. It shows how usable YouTube website especially
in the learnability and memorability aspects.
While This paper aims on
addressing gaps in the usability of YouTube website especially for the main
features such as login, upload, share, subscribe and change language, content
location, and restricted mode, it was stated that all ten participants were
males and 15 years old. I would think
the consideration of availability of participants and cost constraints did
place a limitation on the variety on the participants’ sample group. Students
with zero budget and coupled with a tight timeline, they could only rely on
their course-mates and friends.
The 3 hypotheses looked at:
A. How
easy the interface was (lesser clicks means easier to navigate)
B. How
satisfied participants were with the interface
C. How
well the process flow was designed (the better, the faster they can complete
the tasks)
What actually caught me was the
suggestions:
1.
Including the sign-up button on the actual page
back in 2017 and YouTube actually now has it (circled in red in screenshot
below).
2. Allowing users to sign-up / in using other than Google Account. This functionality also been included in YouTube
In conclusion, based on the
usability study, YouTube is well organized, clean, very useful, and easy to use,
respondents were able to learn and memorize the task in short time which mean
the YouTube websites is highly usable.
References:
Mohd Nur Faiz Abd Razak, Azham
Hussain, & Mohd Maizan Fishol Hamdi, 2017, Usability study of youtube
websites for Malaysian teenagers
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